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LGC Promochem India announces exclusive distributor agreement with ChromaDex

22 July 2009

LGC Standards expands its relationship with ChromaDex – a new partnership deal in India will lead to better access to exclusive phytochemical reference standards

LGC Promochem India announced today that it has been has been awarded exclusive distributor rights by ChromaDex Corporation, a leader in phytochemical reference standards and contract research, for the sale of its  phytochemical reference standards in India. This partnership builds upon the long-standing relationship between ChromaDex and its exclusive European distributor, LGC Standards.

"We are pleased to be expanding our relationship with LGC Standards by working exclusively with LGC Promochem India," Frank Jaksch, CEO of ChromaDex, said. "There is growing demand for ChromaDex products and services in the Indian marketplace and LGC Promochem India's visibility and presence in the Indian market will help to accelerate adoption. Our customers in this growing market will now have much better access to our comprehensive range of phytochemical products and services."

"LGC Standards and ChromaDex formed an exclusive European partnership in 2003 which has dramatically increased customer interest in phytochemical reference substances," said Claudia Ketteler, Business Sector Manager of LGC Standards. "By sharing open and pro-active communications, ChromaDex has integrated suggestions from European users to develop new product ranges, allowing us to increase turnover and market share. LGC Standards is proud to be part of such a successful partnership."


About ChromaDex

ChromaDex (www.chromadex.com) is a world leader in the development of Phytochemical and Botanical Reference Standards and the creation of associated intellectual property. ChromaDex is committed to sustainable, ‘Green chemistry’ and provides the dietary supplement, food, beverage, nutraceutical and cosmetic industries with the analytical tools, products, and services to meet the regulatory, quality, efficacy and safety standards for their products.


About LGC Standards

LGC Standards provides products and services to improve measurement and quality control within the laboratory, and is part of LGC, whose Research and Technology Division acts as the UK National Measurement Institute for Chemical and Biochemical Measurements. LGC Standards supplies over 20,000 reference materials, pharmaceutical impurity reference standards, proficiency testing and training in analytical quality. LGC Standards is headquartered in Teddington, Middlesex, UK. Its global centre for excellence in proficiency testing is located in Bury (Greater Manchester). LGC Standards has offices in France, Germany, Italy, Poland, Spain, Sweden, China and the UK, a joint venture presence in India, and representatives in Bulgaria, Czech Republic, Finland, Hungary, Ireland, Romania, Turkey and the US.


About LGC Promochem India

LGC Promochem India is a joint venture of LGC Standards specialising in the supply of reference materials to the Indian market. LGC Promochem India is headquartered in Bangalore and operates sales offices in Mumbai and Hyderabad.